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Paid Media Manager

This is your opportunity to lead demand at one of Seattle’s top technology startups. We are seeking an experienced Demand / ABM Marketing Manager to plan, execute, and measure paid demand marketing and nurturing. We practice ABM and are a sophisticated bunch since our product enables B2B marketing teams to measure their impact on revenue. You should apply if the following terms not only mean something, but excite you: ABM, ROAS, PFL, revenue, and attribution.

Responsibilities

  • Manage paid digital demand across the entire buyer’s journey. Currently LinkedIn Ads and Madison Logic with a small amount of paid search and retargeting (Adwords, Bing Ads, Facebook Ads, Twitter Ads, and Adroll)
  • Own sales demand enablement including direct mail via PrintingForLess (PFL) and sales-based lead nurturing
  • Managing channel level metrics and reporting via Bizible, including net new contacts, opportunities, pipeline, revenue/ROI, funnel conversion rates, etc
  • Being advisor and advocate for Bizible, including occasionally speaking with customers and (optionally) on webinars
  • Representing ABM / demand marketing across the company, including interactions with sales development and leadership team

Requirements

  • 3 - 10 years experience in B2B demand marketing, ideally in technology/SaaS sector, including paid digital demand (LinkedIn, AdWords, etc)
  • Previous experience with Bizible a huge plus, but hands-on experience with Salesforce or marketing automation reporting required
  • Data-driven with natural curiosity to not only ask good questions, but solve them with reporting
  • Knows how to build, not just improve as we’re constantly testing new channels and ideas
  • Excellent written and verbal communication skills

About Bizible

Bizible is venture-backed startup that's pioneering the marketing performance management space with revenue attribution and planning products connect marketing to revenue. Benefits include:

  • Competitive salary
  • Fully paid health, dental, and vision insurance
  • No formal limit on paid vacation
  • 401K, free lunches, and transportation stipend
  • Paid maternity and paternity leave
  • Fun, flexible work environment with 4.8/5 Glassdoor rating
  • Named one of the best companies to work for by Seattle Business Magazine

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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